jaschirinos
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Visual Identity, Web Design

Oz.

Branding

Oz Magical Connection

As a part of a team effort in 2020, when I worked for a Marketing Agency, the design team was assigned to develop a new brand in the fiber optic field. The name of the project is Oz Optical Fiber, an Internet Service Provider (ISP) focusing on Internet connections and IPTV (streaming of digital television). My role in this project was to work with the team to create the brand, so starting all the visual identities, I helped in the development of the Logotype and mockup presentation, where I designed more than 30 touchpoints for the brand, including IDs, T-shirts, helmets, facades, vehicle lettering, flyers, logo animation, outdoor advertisements, and many more.

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UI Design

UI DESIGN

After the well-received of all the branding projects, we moved forward to developing the UI for the website, and that was my principal contribution to the project. In my role as UI designer, I designed a stronger visual identity. I was inspired by minimalism and round shapes to be more friendly to the user. You can see some of the concepts presented to the client below.

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